Selected client work,before 2024
Brand, communication and digital design for international and
Russian-market clients – from a production icon set for airport
retail to social systems for national brands. Shown in brief; happy
to walk through any of it in conversation.
Dufry · Mercaux · PepsiCo · Mercedes-Benz · Metro · Alfa-Bank · Ecomilk · Unitarius · Hobby.me · SofiaDoors
6+ years of client work before Milan, ordered below by what
the work shows rather than by how big the client is.
UX/UI
Work that existed and exist as a product
other people used / use.
Dufry
Global travel retail
Icon design
A production set of 17 icons for airport self-checkout flows:
connection states, restricted products, excise requirements
and payment methods including card, Alipay and WeChat Pay.
Drawn for legibility at kiosk distance and shipped
into the live product.
Illustrator · Figma

Rebuilt a legacy multipage corporate site. I restructured
the content logic of every page around how prospective clients
actually evaluate a supplier, then designed and built
the whole system in Tilda.
Tilda
Hobby.me
Online education for children
Logotype and website
A startup platform. I worked out the logic and information
blocks of every page to find the UX solutions, researched
and laid out all the pages in Adobe XD, built them
in Tilda ZeroBlocks, and drew the logotype.
Photoshop · Illustrator · Figma · Tilda
Development of logotype
Website Hobby.me
Brand and
communication systems
Systems other people had to keep using
after I handed them over.
Mercaux
London · Retail-tech SaaS
Brand, communication
and digital design
Sales and investor presentations, product-architecture infographics
and icon systems for client-facing material. The job was translating
a complex in-store platform into visuals that close deals.
PowerPoint · Keynote · Figma

Slides of presentations. Tools – PowerPoint, KeyNote, Figma

Infographics

Set of icons
Ecomilk
National dairy brand Visual branding and social
design via Co-Operation
A new colour palette and visual language for one of Russia's
largest dairy companies, and a content grid holding product
photography, recipes and interactive formats in one
recognisable feed.
Photoshop · Figma · After Effects

Instagram feed of Ecomilk
SofiaDoors
Door factory · Russia
Assembly and installation instructions, print material (magazine,
business cards, and social media design. Photo editing.
ILLUSTRATOR · Figma · PHOTOSHOP
Development of digital and physical
instructions




Ideas for the magazine cover

Feed for Instagram

Social and campaign,
through agencies
Brand-side work produced inside agency teams. Named here
because the clients are real, not because
these were the hardest problems.
PepsiCo
@pepsico_russia
SMM design
via Paper Planes
Static and animated graphics for Instagram,
produced to brand guidelines.
Photoshop · After Effects
Mercedes-Benz
Panavto dealer
Visual design
Instagram feed for an official dealer: photo selection from brand
shoots, post-production, feed development and graphic
overlays on imagery.
Photoshop · FIGMA
Alfa-Bank
SMM and digital design
via Paper Planes
Social media material, and a redesign of the corporate
presentation system.
Photoshop · FIGMA · PowerPoint
Metro
Digital design
via Co-Operation
Social media material, and a rethink of how motion design
was being used on Instagram.
Photoshop · FIGMA · AFTER EFFECTS


